STIFF VS REGULAR FLEX: EVERYTHING YOU’VE HEARD IS WRONG [TRUTH REVEALED]
The golf shaft industry is filled with myths and misinformation. One of the most popular decisions golfers face is whether to get a regular or stiff shaft in their irons, hybrids, fairway woods, and driver.
Most resources will tell you to make that decision based on your swing speed. Unfortunately, they are wrong. There’s a lot more that goes into deciding between regular and stiff shaft. In this article, I’ll clear up some basics for you, but more importantly, tell you the truth.
There Are No Standards for Flex
There is a lot of misinformation amongst golfers (and companies) regarding flex. The most important thing to understand is that there are no standards when it comes to shaft flex. One company’s “regular” could be another company’s “stiff.” This is one of the dirtiest secrets of the shaft industry. So be careful when someone tells you to go out there and buy a stiff shaft; you might not actually be getting what you think you are! Quality control can be very sketchy amongst shaft OEMs, and many times, you get what you pay for.
Every shaft has a different profile, and it’s impossible to know exactly which one is right for your swing by reading an article on the internet (shocking, I know).
Stiff vs. Regular Flex – It’s Not All About Swing Speed
I’ve learned by working with one of the best clubfitters in the entire industry that swing speed is not necessarily the most important factor when choosing your shaft flex. Despite that, plenty of “guides” all over the internet will say if your swing speed is “X,” then you should get a specific shaft flex. It’s more complicated than that. Let me explain…
Getting the right shaft flex is more about what kind of load the golfer applies to the shaft. The shaft itself has no idea how fast you are swinging. It mostly responds to the force you apply.
Nick Price and Fred Couples (and why they need different shaft flex)
My friend Woody Lashen has a great story about two legendary golfers and why they need different shaft flex.
If you remember Nick Price, he had a lightning-quick swing tempo. His swing was also incredibly short.
Conversely, Fred Couples has a longer, flowing golf swing that looked effortless. But don’t let looks deceive you; both golfers were swinging the golf club very fast (compared to recreational players).
Despite having similar swing speeds, each player needed a much different shaft flex. Nick Price couldn’t find a shaft that was stiff enough for him. He applied so much force to the shaft with his swing length and tempo that he needed a much stiffer shaft profile compared to Fred Couples.
So What Should You Do?
I don’t have perfect answers for you in terms of which shaft you should purchase. Every golfer’s needs are different. Getting the right shaft is important because it will affect how you deliver the golf club. The wrong shaft will make it harder for you to swing consistently and access the clubface center.
If you have access to a clubfitter or even a teaching professional who has a lot of knowledge about golf clubs, I urge you to use them as a resource first. If you purchase a shaft based only on your swing speed and nothing else, you are just guessing.
Other characteristics, such as weight, are important. Generally speaking, golfers with slower swing speeds can benefit from a lighter shaft and vice versa. That can be addressed using a graphite or steel shaft. Graphite tends to be lighter, but many companies are offering steel shafts in much lighter versions.
Long story short, using your swing speed to choose a stiff versus regular shaft is not enough information. You need to know more about your golf swing tendencies and, more importantly, have someone who actually knows shafts well enough to match the specs up properly. The shaft industry is still like the Wild West, and it isn’t easy to navigate as a consumer.
Helping you get the golf swing and game you’ve always Imagined!
Daniel is the Head of Golf Instruction at IMAGEN Golf and Best Selling Author of “Unleash The Golfer Within”.
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Hey everyone, Daniel Guest here—Top 100 Coach, #1 Instructor in PA, and founder of Imagen Golf. I've given over 39,000 lessons, and if there's one thing I know, it's that the game is always evolving. We're not just practicing anymore; we're training smarter than ever. The days of just grinding on the range are over. The future of golf instruction is personalized, tech-driven, and focused on your unique blueprint. Let's dive into the three biggest game-changers you need to leverage right now to Unleash the Golfer Within!
NEWTOWN, Pa. - Oct. 12, 2025 -- Newtown and surrounding communities are about to experience golf like never before. The Golf Place, a state-of-the-art indoor golf facility designed for enthusiasts of all skill levels, from those honing their game to those simply seeking a fun, engaging golf experience, today announced its grand opening for Tuesday, October 25, 2025. The Golf Place is poised to become the region's premiere destination for indoor golf instruction, practice, and play. The facility will feature eight cutting-edge Trackman golf simulators, offering hyper-realistic gameplay, detailed swing analysis, and access to the world's most famous courses.
Moving decisively away from subjective "feel-based" advice to a scientific, data-driven approach.Fueled by advancements in technology, the latest trends are democratizing the precise analysis once reserved only for tour professionals, making personalized, high-level coaching accessible to every golfer. Here's a look at the key trends shaping modern golf instruction and practice in 2025:
For years, you've been told to do a bunch of confusing things—like opening the clubface wide open and swiping across the ball—that just don’t work for the average golfer. It’s an old-school approach designed for old-school wedges. But at Imagen Golf, we don’t teach that. We teach the new-school bunker technique that the best players in the world are using every week to make bunker shots look easy. Players like Scottie Scheffler, Jon Rahm, and Collin Morikawa have all ditched the old rules for a simpler, more powerful way to get the ball up and down.
When we hear the word stinger in golf, the first thought that often comes to mind is Tiger Woods and his famous 2 iron stinger he rips down the fairway.This golf shot is super important to have in your skill arsenal. If you don’t carry a 2- or 3-iron, a fairway wood will achieve similar results. The concept behind the shot can also be used for punch approach shots to receptive greens, using any club down to a pitching wedge.On windy days, you can use it to maximize distance by hitting that low flying drive that stays low and runs like crazy upon landing. Meanwhile, your playing partners are watching their drives get hung up in the wind, losing 50 yards off their normal distances. So what's the secret? How do we perfect the stinger like Tiger? To hit the “stinger” you want to produce a low dynamic loft when you strike the golf ball in order to create a low launch and low spin. By default, you're used to hitting with high dynamic loft so it can make the transition a challenge at first but once you master it, you can hit this golf shot on command any time you need. How to Hit with Low Dynamic Loft To produce low dynamic loft, we want to create forward shaft lean at impact which basically means the grip of your club is ahead of the clubface when striking the golf ball. This delofts the face which helps lower the launch angle and back spin rate. In order to create a forward shaft lean at impact you'll need to change a few things during set up. 1. Start by moving the golf ball a little further back in your stance and place a little more weight on your lead side (left side for right handers). This simple adjustment in set up will set your hands forward at address and will help you produce a slight downward hit on the ball. 2. Choke down about an inch on the grip for added control. These adjustments should cause your arms and the shaft to form a “y”. Make a smooth, full backswing, and try to retain this “y” as much as possible throughout the swing. 3. Now the key to creating a low loft and square face at impact is in the lead wrist. The stinger’s low trajectory and extra roll result from the bowed wrist position at impact. To practice getting the bowed wrist feeling, simply make a swing with your lead arm, without a club. Return the hand to impact with your lead wrist “bowed” so that the logo on the glove points to the ground directly in front of the ball. This is a great “feeling” in the golf swing to help lean the shaft forward and square the face up when striking the golf ball 4. Lastly, make sure you maintain this low loft through impact and during the follow through. The mental swing thought is to hit the ball and stop. This prevents the wrists from flipping over or “releasing” after impact. Once you achieve the bowed impact, the finish flows naturally, as the trunk and arms rotate the club around to the left. Instead of causing a slice, this allows for a low, running draw. The faster the body unwinds, the farther you can hit the ball. The finish should feel very different from a normal swing where the hands turn over. To “sting” it, the wrists stay firm, and the left elbow folds down toward the ground.
#1: Choke Down the Club The first step to getting back in control when you feel like you're losing your swing mid-round is to choke down on your clubs more than normal. Shortening the stick will help you control the face more, similar to how you can hit your wedges straighter than the driver because they're a shorter club length. #2: Swing at 60% Normal Power During our golf rounds, we often start changing our tempo and speeding up our swing without realizing it. This mental tip will help you slow down a little bit by getting you to feel like you're swinging 60% of normal, but in reality, you're probably swinging 80-90% still. As we slow down our tempo and get back to a more natural rhythm, you'll see control come back into your golf swing. A good way to do this, it to take 3 swings. The first one swing as hard as you can. The second, swing very soft. Then on your third, try to swing in the middle of the previous two swing speeds.Subscribe #3: Hold the follow-through finish until you see the ball land. In basketball and in golf, the follow-through is important to keeping the shot on line. Try making your swing thought about holding the follow-through prior to swinging and it will take your mind off of what all could go wrong during the swing. It also will tell your subconscious mind to recall what the follow-through feels like. It's often the backswing or the downswing we are focused on feeling in our pre-shot routine and during our golf swing, but let's put our mind onto the follow through and focus on holding it like a statue upon finishing. Learn more about our advanced golf training to speed up your improvement!
Proper footwork, weight distribution, and weight movement are fundamentals that many players can improve if they understand and practice properly while working on their golf game indoors. Good footwork puts you in the best position to deliver the club consistently. That’s where a good friend of mine and Golf Digest Top 50 Instructor Todd Sones is teaching these days: indoors. In the winter months, Todd works out of the Buffalo Grove Dome located 45 minutes northwest of Chicago. Todd is on the Golf Academy of America’s National Advisory Board and says when you’re practicing inside, you should always wear your golf spikes. So often, Todd sees people come in to practice off the mats wearing their tennis shoes. While it’s convenient, the problem is that your tennis shoes are designed for heel-toe motion, a linear motion. Golf is a rotational motion. It’s important that you’re on your feet properly. The best players move in a circular motion. Their weight is more toward the balls of their feet at address, their knees are slightly flexed, and their lower body is engaged. As the body rotates, a good player loads the heel of the trail leg and then on the transition to the downswing, drives into the instep of the lead leg before rotating back into the heel of the lead leg. Although you start on the balls of your feet in the set-up position, you really swing from the heels throughout the backswing and the downswing into impact. When you’re wearing tennis shoes that push your weight more toward your toes, you can’t swing the club nearly as forcefully as you can if you’re swinging with proper weight distribution. When someone wears their tennis shoes, you’ll see their head move forward into their toes, and then they back up away from the golf ball during the swing.
The hard truth is that the average golfer plays for years and never improves. But why? With input from many of my instructor friends, we’ve drawn up a list of the 12 reasons why you may not be getting better. 1. You never practice You know that whole 10 thousand hours thing? How it takes at least that long to master a skill? Do the math. Ten minutes once a month isn’t going to get you there. 2. You practice unproductively Smacking drivers on the range until you’re blue in the face might give you a backache. But it’s not going to get you where you want to go. What you need to do is practice with a purpose. Go to the range to get better at one thing, posture for example. Once you’ve spent 30 minutes working on that and incorporating into your swing, leave the range. 3. Your equipment isn’t optimized That includes your golf ball, we recommends getting your entire arsenal checked at least once a year. 4. You’ve got the wrong mix of clubs News flash. You’ve got no business carrying a two-iron. You’re also probably not good enough to have more wedges than hybrids in your bag. So don’t. 5. You don’t track your stats You think you’re a great putter, and a middling driver. But are you really? Without knowing for sure, you can’t maximize your practice time, much less devise an optimal on-course strategy. 6. You’re not as good as you think you are Two-twenty over water is not in your wheelhouse, but you always try it, because, well, your weakness is your fondness for the hero shot. 7. You’re too hard on yourself On approach shots from 150 yards, the average Tour pro leave is 23 feet from the pin. But you somehow believe you should be knocking down the flagstick, so you berate yourself every time you don’t. 8. You ride a cart You think you’re saving energy. What you’re really doing is losing touch with the natural rhythms of the game. Walk when you can. 9. You think there’s a quick-fix In a world filled with swing tips, you believe there’s a magic one that will solve all your problems. So you search, and search. You might as well be trying to track down Sasquatch. The tough news is it comes down to working on good principles long enough for them to become habits. 10. You’re don’t hit it far enough Sorry, but size matters. A good way to get better is to swing the club the faster to hit the ball longer. Any good coach can correct crooked, but getting the ball to go farther is a tougher task. 11. You focus more on words than feel You’ve gotten a lot of verbal instruction. But, words don’t translate as well to performance. Pay more attention to images and feels. It will free up your mind. And your swing. 12. Play the appropriate tee box I know, all your buddies play from the blues, but you’re a 20+ handicap. Not only do you have NO business playing from the far tee boxes but it hurts your game as the course sets up completely different for you now. Put your ego aside and have fun!